Anya Kern Designer
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Email Marketing (Copy+Visuals)

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Email Marketing

copy + visuals

A quick email can boost loyalty and remind customer of beloved brand. It's a highly targeted promotion that costs nothing, but the time you spend on creating it. Thus having simple templates is the key in streamlining email marketing process. 

Below you can find examples of one image emails with static images and gifs, and more extended emails with a range of products. Linking images to landing pages with more info is a great way to intrigue customer and make the image less overwhelming with information.

MY ROLE:  Create templates for future marketing campaigns, including creative visuals and minimal, catchy, customer-oriented copy. Run A/B campaigns.    

SKILLS/TOOLS: Photoshop, Sketch, Mailchimp, Squarespace, Shopify, copy writing, photography, photo editing.


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Email animation
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Email animation
 
 PROMOTIONAL EMAILS ARE MOST OFTEN OPENED ON MOBILE. THUS MOBILE ADAPTATION IS EXTREMELY IMPORTANT FOR A TEMPLATE

PROMOTIONAL EMAILS ARE MOST OFTEN OPENED ON MOBILE. THUS MOBILE ADAPTATION IS EXTREMELY IMPORTANT FOR A TEMPLATE

 
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 ASKING CUSTOMER FOR A FAVOR IS A GREAT WAY TO CONNECT

ASKING CUSTOMER FOR A FAVOR IS A GREAT WAY TO CONNECT

 
 FLASH GIFS ARE GOT THEIR SECOND LIFE SINCE 90S

FLASH GIFS ARE GOT THEIR SECOND LIFE SINCE 90S

 SIMPLE REMINDER OF A PROMOTION CAN LOOK LIKE A SMALL E-FLYER

SIMPLE REMINDER OF A PROMOTION CAN LOOK LIKE A SMALL E-FLYER

 
 SOME EMAILS CAN HAVE MORE INFO, IF DESCRIBING THE PROCESS WITHIN

SOME EMAILS CAN HAVE MORE INFO, IF DESCRIBING THE PROCESS WITHIN